Saturday, February 28, 2009

Golf Equipment Gimmick Spotter, at your service!

I sometimes fancy myself as a bit of a "gimmick spotter" ... when I see some crazy gimmick on television, I love going on and on to my disinterested wife about why it's a gimmick, followed by a joke about the kind of blockheads that would buy such things. But one area that is particularly susceptible to gimmicks is the sport of golf. Because playing golf well and consistently is so rarely achieved despite hours of practice, not to mention the higher-average-income among those who enjoy the sport, there are tons of gimmicks out there that are "guaranteed" to "shave strokes" or "end three-putts forever." But I myself can spot a gimmick from miles away. Yes, it may be true... a lot of golf equipment is rather gimmicky, but a lot of it is innovation, pure and true. Especially the new items produced by the top brands in golf. For example, the new Taylormade drivers will add 10-20 yards to practically anyone's drive without changing swing style... but the kind folks down at Taylormade have a million dollar R&D department with all the fanciest equipment to determine how to maximize clubhead speed across the board, no matter what your swing speed is. They also know how to place alignment weights to straighten your drives, and for better golfers, even offer better control over draws and fades to put yourself in better position for your approach on dogleg holes. That's why I trust the name brands... the good brands that don't have to advertise themselves on late-night television with some cranked-up, over-the-top salesman like Billy Mays. Entertaining? yes. Worth the credit card debt? Absolutely not.

Listen to me, I really know what I'm talking about!!!

Friday, February 27, 2009

Please Keep my Aunt in your Thoughts

I'd like to take this time to express my deepest sadness for my Aunt Melody... she works at an exhibit company called Expo3 and basically keeps the place running and the exhibit builders don't know what to do without her
... she recently learned that she has a tumor on her lung and we're not sure what it is yet or what will happen from here... Please keep her in your thoughts and prayers :-/